Four times a year, ASTD sponsors a training session sure to enhance the talents of any trainer.
JACK
PHILLIPS: MEASURING ROI
APPLICATIONS IN LEARNING, DEVELOPMENT, HR & ORGANIZATIONAL DEVELOPMENT
Friday, August 15, 2008
Time:
7:30 a.m. Registration
8:00 a.m. - 12:00 p.m. Program
Location:
Sheraton West Des Moines
1800 50th St
West Des Moines, IA 50266
515-223-1800
Cost:
$175 ASTD Chapter Members
$265 non-members
$150 per person for group of 10 or more (Groups must register)
The use of ROI is
becoming routine. It is even more important in these turbulent economic
times. This event promises to be an interactive workshop that will
describe how the use of the ROI Methodology is radically changing the
way we deliver HR and learning solutions.
The benefits of measuring ROI are:
· Measuring program and project contribution in a credible way
· Building support for programs and projects
· Enhancing client relationships
· Justifying budgets
· Earning a “seat at the table”
After completing this workshop, you will be able to:
· Make the business case for ROI
· Describe the elements, steps, and standards for the ROI Methodology
· Explain the barriers, benefits, and key success factors for ROI Implementation
· Plan next steps for ROI use
To support your participation in and your application of knowledge gained during this workshop, each participant will receive:
· A 75-page workbook with exercises, tips, and techniques
· A book of case studies, Proving the Value of HR (2007)
· A fold-out model of the ROI Methodology
Speaker Bio:
Jack J. Phillips is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than fifty books, he conducts workshops and presents at conferences throughout the world.
Phillips has received several awards for his books and work. On two occasions, Meeting News named him one of the 25 Most Influential People in the Meetings and Events Industry, based on his work on ROI. The Society for Human Resource Management presented him an award for one of his books and honored a Phillips ROI study with its highest award for creativity. The American Society for Training and Development gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on ROI.
His expertise in measurement and evaluation is based on more than 27 years of corporate experience in the aerospace, textile, metals, construction materials, and banking industries. Dr. Phillips has served as training and development manager at two Fortune 500 firms, as senior human resource officer at two firms, as president of a regional bank, and as management professor at a major state university.
Dr. Phillips regularly consults with clients in manufacturing, service, and government organizations in 44 countries in North and South America, Europe, Africa, Australia, and Asia.
Books recently authored by Phillips include ROI for Technology Projects: Measuring and Delivering Value (Butterworth-Heinemann, 2008); Return on Investment in Meetings and Events: Tools and Techniques to Measure the Success of all Types of Meetings and Events (Butterworth-Heinemann, 2008); Show Me the Money: How to Determine ROI in People, Projects, and Programs (Barrett-Koehler, 2007); The Value of Learning (Pfeiffer, 2007); Investing in Your Company’s Human Capital: Strategies to Avoid Spending Too Much or Too Little (Amacom, 2005); and Proving the Value of HR: How and Why to Measure ROI (SHRM, 2005);
Dr. Phillips has undergraduate degrees in electrical engineering, physics, and mathematics; a master’s degree in Decision Sciences from Georgia State University; and a Ph.D. in Human Resource Management from the University of Alabama. He has served on the boards of several private businesses—including two publicly traded companies—and several nonprofits and associations, including the American Society for Training and Development. He is chairman of the ROI Institute, Inc., and can be reached at (205) 678-8101, or by e-mail at jack@roiinstitute.net.

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